Digital Business
Short Courses

A suite of four credit-bearing courses

There are four courses within Digital Business. They are for those who are interested in learning the key concepts and ideas underpinning digital business. 

Courses and Start Dates 

Each course lasts two weeks. The booking deadline for each course is a minimum of ten days before its start date.

  1. Making your Supply Chain Digital (starts 15 February 2021). Course closed.

  2. Making your Customer Interactions Digital (starts 8 March 2021). Course closed.

  3. Implementing Digital Solutions (starts 29 March 2021). Course closed.

  4. Understanding the Cybersecurity Threat (starts 19 April 2021). Course closed.

Who are the Courses For?

The courses are non-technical. They focus on the management aspects of organising business activities and insights into what is involved in using a variety of options in the online and IT environment.

The courses will be useful for anyone who wants to familiarise themselves with how companies approach the tasks within a broad area of digital business.

What will the Courses Give You?

  • The qualifications needed to understand challenges and opportunities facing companies that are running or thinking of launching digital business projects. 

  • Knowledge and skills to advance understanding of strategic perspective on digital business. 

  • A rewarding, accredited way to use your time. 

  • An introduction to university education that can be used to get back into education full-time.

How is Each Course  Delivered?

  • Interactive sessions over two weeks

  • 100% online.

  • Discussion of current practice and examples demonstrated by firms involved in digital business.

  • Assessed via an online quiz.

  • Delivered by knowledgeable and experienced lecturers. 

  • Each course is a 5-credit module, fully funded by the Scottish Funding Council so free to applicants.

  • Each course will account for a total of 50 hours of your time including independent learning. It is flexible to suit your schedule and home commitments.

Courses - Information and Dates

Making your Supply Chain Digital

*COURSE CLOSED*

Course Content

5 SCQF credits | level 8

This course addresses the gap in digital talent as it regards managing an increasingly digital supply chain. It demonstrates how to apply Industry 4.0 and introduces you to digital supply chain management concepts, practices, and technology applications to their manufacturing operation where relevant and aligned with their strategic objectives.
You will be able to distinguish the difference between buzzword-jargon and real, tangible, relevant technologies to improve their operation without being intimidated.


Topics include:

  • Supply Chain Digital Transformation Roadmap

  • Digital Organisation Culture Analysis

  • Operations Management

  • Supply Chain Automation

Course Structure

The course lasts two weeks. Note all live sessions will be recorded and made available in the course content if you are unable to join them at the given times.

Week 1

Monday, 15 February 2021

5pm (30 mins). Live launch session with course tutor who will introduce you to the course content and guide you how to engage with it.

Thursday, 18 February

5pm (1 hour). Live seminar with course tutor.

Week 2

Monday, 22 February

5pm (1 hour). Live clinic and Week 2 content goes live. Live clinic with course tutor and time for questions.

Thursday, 25 February

5pm (1 hour). Live seminar with course tutor.

Assessment by quiz
Quiz goes live 1 March.

Making your Customer Interactions Digital

*COURSE CLOSED*

Course Content

5 SCQF credits | level 8

This course introduces approaches to organising digital communication with customers and identifies a range of options that companies can use. 

Topics include:

  • Fundamentals of digital customer relationship management (e-CRM).

  • Links between e-CRM and the company’s strategy.

  • Scope of social CRM (s-CRM).

  • The role and examples of virtual communities.

 

Course Structure

The course lasts two weeks. Note all live sessions will be recorded and made available in the course content if you are unable to join them at the given times.

Week 1

Monday, 8 March 2021

5pm (30 mins). Live launch session with course tutor who will introduce you to the course content and guide you how to engage with it.

Thursday, 11 March

5pm (1 hour). Live seminar with course tutor.

Week 2

Monday, 15 March

5pm (1 hour).  Live clinic with course tutor and time for questions.

Thursday, 18 March

5pm (1 hour). Live seminar with course tutor.

Assessment by quiz
Quiz goes live 22 March.

Implementing Digital Solutions

*COURSE CLOSED*

Course Content

5 SCQF credits | level 8

This course discusses how digital business could be integrated in the company’s strategy and introduces the concept of value creation in digital business. It also highlights internal organisation of digital business by contrasting the customers’ perspective and the company’s perspective.


Topics include:

  • The need for alignment of digital business with the overall company’s strategy.

  • The value creation model in digital business. 

  • The customers’ perspective and the company’s perspective.

Course Structure

The course lasts two weeks. Note all live sessions will be recorded and made available in the course content if you are unable to join them at the given times.

Week 1

Monday, 29 March 2021

5pm (30 mins). Live launch session with course tutor who will introduce you to the course content and guide you how to engage with it.

Thursday, 1 April

5pm (1 hour). Live seminar with course tutor.

Week 2

Monday, 5 April

5pm (1 hour). Live clinic with course tutor and time for questions.

Thursday, 8 April

5pm (1 hour). Live seminar with course tutor.

Assessment by quiz
Quiz goes live 12 April.

Understanding the Cybersecurity Threat

*COURSE CLOSED FOR BOOKINGS*

Course Content 

5 SCQF credits | level 8

Explore the importance of cybersecurity in a digital world. This short course examines the cyber threat landscape and how organisations can maintain an appropriate level of cybersecurity. You will learn how to apply a risk-based approach to select appropriate methods of securing systems and data. In addition, the course examines organisational responsibilities to comply with GDPR using a 3D immersive learning App with work based scenarios.

Topics include:

  • Introduction to cybersecurity. 

  • Understanding the cyber threat landscape.

  • Managing cybersecurity using a risk-based approach

  • Sociotechnical approaches to cybersecurity. 

  • Understanding organisational responsibilities to comply with GDPR. 

Course Structure

The course lasts two weeks. Note all live sessions will be recorded and made available in the course content if you are unable to join them at the given times.

Week 1

Monday, 19 April 2021

4pm (30 mins). Live launch session with course tutor who will introduce you to the course content and guide you how to engage with it.

Thursday, 22 April

4pm (1 hour). Live seminar with course tutor.

Week 2

Monday, 26 April

4pm (1 hour).  Live clinic with course tutor and time for questions.

Thursday, 29 April

4pm (1 hour). Live seminar with course tutor.

Assessment by quiz
Quiz goes live 3 May.