Upskilling Short Courses

Improve your skills in Digital Marketing, Managing Transformational Change and Digital Business. Fully funded by the Scottish Funding Council, the courses are free to applicants. Each short course is credit-bearing and a recognised university qualification.

Please note: Upskilling Short Courses are in high demand meaning there may be a waiting list.

The courses 

Abertay University has a suite of 12 free credit-bearing courses across three in demand subject areas to help you upskill and support organisational development. Delivered 100% online, they include live teaching sessions, recorded lecture content and carefully curated readings. These courses were designed for flexible study around your work and home commitments. The courses offer 50 hours of guided and independent learning over three weeks each. 

There are four short courses within each of the three subject areas:

Digital Marketing

• Digital Marketing Audit

• Digital Marketing Toolkit

• Digital Marketing Strategy

• Digital Marketing Metrics

Managing Transformational Change

• Understanding Transformational Change in a Digital World

• Opportunities and Threats in Managing Change

• Transformational Leadership in a Changing World

• Contemporary Approaches to Organisational Change

Digital Business 

• Making your Supply Chain Digital

• Making your Customer Interactions Digital

• Implementing Digital Solutions

• Understanding the Cybersecurity Threat

Who are the courses for?

Our courses are suitable for many types of people: those in work, the self-employed, managers and owners of small to medium sized businesses and those working in charities or third sector organisations. 

Anyone with an interest in gaining new skills can sign up. There are no academic entry requirements, but you must be living in Scotland. 

Unfortunately, these courses are NOT open for current Abertay University students.

Course delivery

• 100% online

• Interactive sessions across two weeks

• Assessed via quizzes

• Delivered by knowledgeable and experienced lecturers 

How do the courses work?

The four short courses in each subject area build on each other to create a complete skillset. You'll benefit most if you complete all four modules, but if you're unable to, you can take just one or two. 

Qualifications

Each module has 5 credits. For each you successfully complete, you will have 5 credits in the Scottish Credit and Qualifications Framework (SCQF). The SCQF supports all learners in Scotland for all levels of qualifications. 

Start dates

Digital Marketing: First module starts 17 January 2022.

Managing Transformational Change: First module starts 7 March 2022.

Digital Business: First module starts 2 May 2022.