Why study Marketing and Business Management?
Begin your career as a professional marketer and manager, ready to excel in any organisation. Develop your professional marketing knowledge and skills for the digital era.
Focused on preparing you for work, this degree gives you a thorough grounding in marketing and business. You’ll learn how to understand different markets, manage customer relationships and communicate your brand strategy effectively.
The work placement option is where you can gain valuable industry experience. Successfully completing the course takes you partway towards a professional Chartered Institute of Marketing (CIM) qualification.
Using our outstanding industry links, you will learn how businesses really operate through expert guest speakers, projects tackling real life business problems, work placements, campaign pitches and offsite visits. You’ll work on projects for organisations such as:
You’ll graduate with a passion for innovation, teamwork, creative thinking and the ability to solve business challenges. We aim to make you a highly effective marketing manager and prepare you for an impressive career.
Our Marketing degrees are flexible. See How the course works for pathways and specialisms.