Professor Gregor White

Dean of School

School School of Design and Informatics

Department Central School (DI)

Contact info

+44 (0)1382 30 8610


Gregor White is Dean of Design & Informatics and Professor of Applied Creativity. He has led the School of Design and Informatics since 2015 and has held a range of academic and managerial roles in the institution since 2004. Since his appointment as Head of School he has led a number of transformation projects to restructure the programme portfolio, develop a focused research strategy and has recently embarked on an estates transformation project for students and staff accommodation in the school. 

Gregor's research interests are in the area of digital interactive entertainment in relation to both product development and online audience innovation. He has studied online social media consumption from demographic and aesthetic perspective and has a specific interest in collaborative and participatory design and development processes. In 2017 he initiated and led funding bids to AHRC, Scottish and UK Governments to support the establishment of three collaborative research centers for Games (InGAME), Cyebersecurity (cyberQuarter) and AI/ML and Date Analytics (The Emergent Technology Centre). The success of these proposals represents an investment of around £40million in Dundee's digital economy.  Externally he is a member of the AHRC Strategic Review College, he is Co-Director of the Creative Economy Hub for the Scottish Graduate School for Arts and Humanities, and is a Management Board member of the Scottish Informatics and Computer Science Association. 

He is currently Co-Director of InGAME: Innovation for Games and Media Enterprise. Most recently he has been Co-Investigator on Design Innovation for New Growth (AHRC) and has been Principal Investigator on Video Games in the Museum, an AHRC Video Games Network in partnership with the V&A Museum,  and Co-Investigator with Design in Action, an AHRC Knowledge Exchange Hub.

Previous research project leadership includes Principle investigator on the Moving Targets knowledge exchange project funded through the Scottish Funding Councils Spirit programme (SFC 2009). Moving Targets seeks to create an innovative and sustainable knowledge exchange mechanism, which fulfils the Scottish Creative Media sector's need to respond to the emerging market trends of global consumers by devising and developing new models to engage new audiences. Demand-led by industry, Moving Targets facilitates the flow of knowledge between the key researchers, producers, policy makers and consumers of Creative Media.

Gregor is also Co-Investigator on an Intellectual Property Office innovation project concerned with the creation of an open IP platform for easy access to digital media products and assets generated through development and production projects in the University.  He supervised the research and compilation of Changing Business Models in the Creative Industries: The cases of Television, Computer Games and Music, for the IPO.



Currently Gregor contributes subject expertise across a number of programmes and stages in the School of Design and Informatics and supervises PhD research in the Abertay Graduate School.

Supervised PhD Candidates

  • Lynn Parker - Designing Play Experiences: Play interventions for community and communal play.
  • ZuZanne Dominiak - Exhibiting Comics: Applying creative and technological solutions to the problems of displaying comic art in Mmuseums and visitor attractions.
  • Orion Mavradou - Playing outside the box: An investigation into videogame remix culture, economy and practices.
  • Sarah Morton - Establishing a hybrid methodology Model for co-designing behaviour change within the context of adventure Sport participation in Scotland.
  • Colin Gray - Online entrepreneurial development: A "Bite Sized" learning design model for optimum educational engagement in entrepreneurs.
  • Christopher Lowthorpe – Making It? Development methodologies, adaptability and organisational sustainability in independent games development.

Gregor also contributes to a number of educational programmes with other institutions. As a Honorary Lecturer at St Andrews University he contributes to the delivery of the M.Litt in Managing in the Creative Industries in the University’s School of Management.  He is a visiting lecturer with the European Cross Media Academy at the Danish Film School in Copenhagen, and delivers lectures and workshops as part of  the BBC Production Masters programme.



White, G (2018) The Birth of Dundee's Games Industry & Videogames Now. in, Norman, J. & Long, P. The story of Scottish Design. Thames Hudson. London.

White, G. (2017) Foreword to Lowthorpe, C. & Taylor, S. Punk Playthings: Provocations for 21st Century Game Makers. Taylor Francis. Oxford 

Johnson, MP. Champion. K, McHattie. L, White. G, (2016) Beyond the bottom line; Redefining the value of design in SME formation.DMI: Academic Design Management Conference, Massachusetts College of Art, Boston. USA.

Johnson. MP, White, G. Prior.,S. Galloway. D, (2016) Sharing the vision: Representing the matters for concern for design-led fledgling companies in Scotland. DMI Academic Design Management Conference, Massachusetts College of Art, Boston. USE.

Erickson, K. Mavradou, O. & White, G. (2014) Erickson, K. Mavradou, O. & White, G. The Market Impact of Fan-game Production in the UK Video Games Sector. Improving Innovation Systems, EPIP (European Policy for Intellectual Property) Annual Conference. BrusselsThe Market Impact of Fan-game Production in the UK Video Games Sector. Improving Innovation Systems, EPIP (European Policy for Intellectual Property) Annual Conference. Brussels

Hartnett, M. White, G. McMonigal, L. & McNicoll, B. (2014) The Abertay Code Bar – Unlocking Access to University-Generated Computer Games Intellectual Property. ISPIM Conference XXV, International Society for Professional Innovation Management. Dublin

Lowthorpe, C, Taylor, S.  & White, G. (2013) Stop Just Making Stuff! Listening, Co-Creation and Sustainability in Independent Game Development. Participations. International Journal of Audience and Reception Studies. Volume 10, Issue 2.

Searle, N. & White, G. (2013) Knowledge Exchange in the Digital Media Industries. Triple Helix International Conference 2013. London

Searle, N. & White, G. (2013) Business Models for the Digital Creative Economy. In Handke, C. & Towse, R.  A Handbook of the Digital Creative Economy. Edward Elgar Publishing

White, G & Searle, N. (2013) Changing Business Models for a Changing Industry. In Hotho, S. & McGregor, N. (eds) Changing the Rules of the Game. Palgrave McMillan.

MacGregor, N. White, G & Farley, P (2010) Successful Industry-Higher Education Collaboration: The Dundee Games Cluster and Abertay University. Case Study for the Council for Industry and Higher Education

Galloway, D, Dempster, E. & White, G. (2010) Prototype – Developing a Successful Model for Academic and Industrial Collaboration. CSEDU 2010 (International Conference on Computer Supported Education) Valencia, Spain

White, G. (2009) User Generated Content and the Participative Market. in Townley, B. and Beech, N. (eds) The discipline of creativity: exploring the paradox, Cambridge: Cambridge University Press (ISBN-13: 9780521518536)

White, G. (2006) 8-Bit and Beyond, Computer Games Retrospective Exhibition Catalogue for 6 Cities of Design Festival, The Lighthouse Centre for Architecture and Design

Naylor, T. White, G. & TerKeurst J. (2006) ‘Power Up’ Power relations in interactive art. Reflections of Creativity Conference. University of Dundee.

White, G (2003) The Extended Logic of the Interactive Performance Space. San Francisco Performative Cinema Symposium. 


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