Why Study Abertay's BA (Hons) Business Management with Events Management?
What are the business challenges presented by shifting markets, ever-changing business models and emerging technologies? Which management skills do you need to deliver a high-level financially and sustainable organisational performance?
The events industry is worth £42.3 billion to the UK economy, with corporate events planners and agencies forecasting a big increase in employment opportunities. You will learn how to organise, market, budget for and execute business events. This covers all areas, including digital events across a variety of platforms. With a specialism in events management (which also applies to tourism), you will become highly employable across many different types of organisations.
Gain a clear understanding of how complex organisations work by choosing this fascinating degree designed to give your career a head start. You will learn to thrive in today’s fast-paced global economy.
Why study this course here
- UK University of the Year 2021 - Teaching Quality (The Times/ Sunday Times Good University Guide)
- UK Top 10 - Student Satisfaction & Teaching (Guardian Good University Guide 2021)
- UK Top 10 - Student Satisfaction (National Student Survey 2020)
We put employability at the forefront by focusing on current themes in business management. You will develop the knowledge and transferrable skills required to become a professional manager in a digital environment.
When you graduate you will be ready to improve organisational productivity, performance and profits. Whether your ambition is to start your own business or work within an organisation, your skills will be relevant all over the world.