Why Study Abertay's BA (Hons) Business Management with Analytics?
What are the business challenges presented by shifting markets, ever-changing business models and emerging technologies? Which management skills do you need to deliver a high-level financially and sustainable organisational performance?
As organisations collect more ‘Big Data’, there is a critical need for employees who can analyse that data strategically in areas such as marketing intelligence, CRM, sales and financial management. You need to have the ability to present and interpret findings clearly and effectively. We will help you to excel in a range of business settings, so you are able to influence and make informed, data-driven business decisions.
Your skill and ability to clearly identify business opportunities will mesh perfectly with the ever-changing job market. Business Analytics means you can harness new, powerful tools using skills that are in great demand across the business world.
Why study this course here
- UK University of the Year 2021 - Teaching Quality (The Times/ Sunday Times Good University Guide)
- UK Top 10 - Student Satisfaction & Teaching (Guardian Good University Guide 2021)
- UK Top 10 - Student Satisfaction (National Student Survey 2020)
Gain a clear understanding of how complex organisations work by choosing this fascinating degree designed to give your career a head start. You will learn to thrive in today’s fast-paced global economy.
When you graduate you will be ready to improve organisational productivity, performance and profits. Whether your ambition is to start your own business or work within an organisation, your skills will be relevant all over the world.