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Interactive media artists Blast Theory to speak at Abertay

19 May 2015

Internationally renowned artists’ group Blast Theory will speak at Abertay University this Saturday (23 May) as part of the Ignite Dundee festival.

Blast Theory co-founder Ju Row Farr will discuss how the group creates ground-breaking new forms of performance and interactive art that mix audiences across the internet, live performance and digital broadcasting.

The group’s work explores the social and political aspects of technology. Drawing on popular culture and games, the work often blurs the boundaries between the real and the fictional.

Ju Row Farr from Blast Theory said: "It feels like a very exciting moment in Blast Theory's development right now.

“We have just launched our first app for the iPhone, Karen, which has had over 8500 downloads and we are launching the Android version in the summer. And we are about to premiere My One Demand at Luminato in Toronto, a film about unrequited love streamed to a cinema in Canada and online, made in one live continual take.

“I am looking forward to discussing our work and these projects in particular in Dundee. This feels like the perfect moment to reflect on things right in the eye of the storm."

Dr Dayna Galloway from Abertay University said: “Blast Theory creates very compelling and challenging digital artworks, drawing inspiration from gaming, theatre and many other areas that are exciting for and offering inspiration to designers in Dundee.

“We’re delighted to be offering this opportunity to hear from Ju about the group’s work and plans for the future.”

Blast Theory is based in Brighton and has been creating ambitious digital art since 1991.

The group’s latest project, Karen, is an interactive life-coaching app which mixes gaming and storytelling to offer a personalised experience for every player.

The talk runs from 6-7pm on Saturday 23 May in the Hannah Maclure Centre, on the top of Abertay University’s Student Centre, Bell Street, Dundee.

Tickets are free but booking is recommended by contacting 01382 308324 or


For media enquiries, please contact Chris Wilson (Communications Manager) – T: 01382 308522 M: 07837 250284 E:


The Blast Theory talk is part of the Ignite Dundee festival, which runs from 8-31 May and showcases the very best of Dundee’s creative talent.

Ignite Dundee is a partnership between Abertay University; Dundee & Angus College; Dundee Contemporary Arts; Dundee – One City, Many Discoveries; Dundee Rep Theatre; Leisure & Culture Dundee; University of Dundee and V&A Dundee.

For more information, please visit the Ignite Dundee website.

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